Should a wedding photographer post their prices on their website? Many photographers have asked my opinion on why I post my pricing on my website, so I decided to do a little “for photographers” post this week! My answer is and will always be: do whatever works for you and your clients. I put my pricing information on my website and blog for easy access for two main reasons.
1. Being upfront. I am a “what you see is what you get” type of person. I have a genuine soul that cringes at the thought of trying to be someone I’m not, so I do what works for me. I believe in being upfront about the products and services that I offer because , I think being upfront about pricing is important. I don’t typically invest in something important to me without a general budget or running some numbers, so I don’t expect my clients to either. I know some photographers who would prefer to chat with the client or meet them before divulging their wedding pricing information, but I’ve tried it and that just doesn’t work for me right now. I prefer for my potential clients to have access to it if they would like!
2. Communication. When I post my pricing on my website I am clearly communicating what I offer. It’s a great way to set the expectations and start communicating with my couples right away. In addition to this at-a-glance pricing guide, I have a more detailed, 13-page pdf that I send out to clients that describes each offering in more detail. I also have information in a wedding + lifestyle magazine that offers yet again more information, tips, tricks and FAQ!
Pricing Template by Design By Bittersweet. (Note: get this pricing guide absolutely FREE at my 2015 workshop! Seattle June 29 +30) Go check them out! I’m all about curating a lovely experience for my clients from start to finish. In general I like everything to be upfront, simple & clean. My style is all about story telling with a dreamy, romantic, fine art feel. Design By Bittersweet wedding photography templates align well with my style because they allow my pictures to do the talking, while at the same time providing information in a clear & concise way for my clients. They’re super easy to use and 100% editable. Plus, Rose & Thomas are just great to work with!
Hope that helps! What other questions would you like answered? Feel free to comment below or shoot me an email!